Reviews

Read what reviewers have said in the past about Frank’s books…

Managing with a Conscience offers the wisdom of one of the most respected thought leaders of our time. Itʼs exactly whatʼs needed for future generations of great leaders. This book is priceless!”
Lolly Daskal
Founder and President, Lead from Within
“One of the Most Inspiring Women in the World!”—The Huffington Post


“Frank Sonnenberg shows us that true success is achieved when you can look back and say: “I did it my way,” or “I did it the right way,” and they mean the same thing.”
Linda Ellis
Author of the world-famous poem “The Dash”


“Itʼs time to stop talking about trust and start doing something about it. Read this book to learn how.”
Barbara Kimmel
Executive Director, Trust Across America


“A must read! In this age of information, Frank Sonnenberg proves that trust and integrity matter more than ever.”
Denis J. Salamone
President and COO, Hudson City Bancorp, Inc.
Former Partner, member Board of Partners, PricewaterhouseCoopers LLC


“Sonnenberg tells it like it is. In todayʼs business environment, the old tools donʼt cut it anymore. The winning formula requires serving others rather than oneself.”
Ed Berryman
Business Strategist


“This timely book reminds us of a timeless principle: You won’t get the fruits without the roots.”
Stephen R. Covey
Bestselling author of Seven Habits of Highly Effective People


“Among the year’s Top Ten books…makes the case that scruples can pay off…suggests lots of hands-on ways to make conscience part of the [organization].”
Thomas L. Brown
Industry Week


“Bravo! Managing With a Conscience is a colossal home run…What Frank Sonnenberg has to say about management is far more than the simple truth; it could well become, for many, the ultimate management challenge.”
Patrick A. Pollino, Vice President, Corporate Communications
Arthur D. Little, Inc.
Board member, Public Relations Society of America


“…Sonnenberg’s expansive ideas on service, mission, commitment, vision and communications are invigorating.”
Publishers Weekly


“Treating employees the way we want them to treat the customer is real bottom line thinking…it builds loyalty and trust –– the benchmarks of the new quality company. Managing With a Conscience takes the mystery out of getting started.”
Joshua Hammond, President
American Quality Foundation


“The effective use of information, practicing of ethics and delivering value to customers are fundamental ingredients for success. Managing With A Conscience clearly describes how to make these factors a reality.”
F.G. Buck Rodgers, Former Worldwide Vice President Marketing
IBM


“Sonnenberg’s insights are remarkable…Rarely, if ever, has a business leader revealed his secrets with such power. I hope executives everywhere take the time to learn from this valuable book.”
Paul Crane, Group Vice President
Sharp


“Must reading…This book should stir the collective conscience of those self-absorbed executives who view clients as immediate transactions rather than real business partners and still pressure employees for immediate results at the expense of tomorrow’s breakthroughs.”
Michael E. Graupner, Managing Director of Marketing
PricewaterhouseCoopers


“Attention all managers! If you believe your most valued asset sits on a pallet in your warehouse, then get off your assets and read Managing With A Conscience. Today’s successful management style will empower, excite, motivate and reward your organization to set new standards for performance and results.”
Dean F. Shulman, Senior Vice President
Brother International Corporation


“A wellspring for productivity and profits…Sonnenberg guides the manager in bringing out the precious creativity that resides within every employee. There is no more important key to success in the marketing and management of a company.”
Robert W. Beller, Executive Director
American Marketing Association
, New York Chapter


“Sonnenberg presents a compelling analysis of the erosion of values in American business…and a powerful prescription for turning around this serious threat to US competitiveness.”
Peter Goldmann, editor
Bottom Line Business


Managing With a Conscience is must reading. Frank Sonnenberg takes a studied look at what separates the long-term leader from the also-ran.”
William F. Doescher, Senior Vice President Global Communications
Dun & Bradstreet Information Services


“Frank Sonnenberg has written a book that reminds us of the high costs of counterfeit leadership—in homes, schools, government and businesses.”
Ken Shelton, Editor
Leadership Excellence


“Frank Sonnenberg provides every manager with a hard look at the soft issues that create value and result in success. Those who read it can’t help but learn; those who translate it into action can’t help but succeed.”
Kevin W. Doran, Vice President, Human Resources
Philips Lighting Company


“Looking for that competitive edge? Read Managing With a Conscience. If you do half of what Frank Sonnenberg suggests, you’ll have the competition beat by a mile! What’s more, you’ll not only look good, you’ll be good.”
Michael Mazzarese, Ph.D., Vice President, Leadership & Professional Development
Hoechst Celanse Corporation


“Frank Sonnenberg’s Managing With a Conscience exposes raw nerves of today’s business reality: Without a foundation of sound values, even the greatest companies will falter.”
Tracy E. Benson, Associate Editor
Industry Week


“If I had to recommend one book that addresses today’s most important business issues…this is it. There’s a hidden fortune in every organization—Sonnenberg shows you how to find it.”
Daniel I. Kaplan, President
Hertz Equipment Rental Corporation


“Every page has an important lesson to live by.”
H. Ross Perot, Former U.S. Presidential Candidate


“If you want to know what it takes to be a winner in the game of life, read this book.”
Bill Parcells, Head Coach, New York Giants
Super Bowl Champions 1987, 1991


“Great book…True beauty is determined more by your impact on others, than by your appearance.
Emme
Named one of the 50 most beautiful people—People Magazine
Host, Fashion Emergency, E! Entertainment Network


“A must read…Giving this book to your kids is better than having a heart to heart discussion with them.”
Marty Edelston, Publisher
Bottom Line Personal


This book shows you that there’s more to happiness than just success.”
F.G. Buck Rodgers, Former Worldwide Vice President, Marketing
IBM


“Great Book. You can never be so busy, that you lose sight of the things that matter in life.”
John G. Sifonis, Managing Director
Cisco
Co-Author Net Ready: Strategies for Success in the E-conomy
A New York Times Best Seller


Marketing to Win clearly lays out the practical direction for making the 1990s the decade of the customer.”
F.G. Buck Rodgers, former Vice President, Marketing
IBM Corporation


“Any professional services firm which plans to grow, much less survive, needs this book. I would encourage all of its staff members to read Marketing to Win.”
Edward D. Hendricks, President
The Association of Management Consulting Firms


“Sonnenberg cuts through the rhetoric and provides specific advice on today’s key marketing issues.”
C. Russell McKee, Director of Marketing Communications
Pitney Bowes


Marketing to Win is very practical…It is grounded in sound business theory and principles and, as such, will stand the test of time.”
James H. Donnelly, Turner Professor of Marketing
University of Kentucky, College of Business and Economics
and Vice President
American Marketing Association, 1988-89


“Sonnenberg perceptively uncovers the underlying politics and dynamics which are keys to understanding and managing any strategic process.”
Dr. Steven J. Noble, Executive Director
The Human Resource Planning Society


“I recommend this book to everyone looking to stay a notch ahead of their competition. It represents the pursuit of excellence for heads of marketing.”
Edward Shulman, President
Access America, Inc., a subsidiary of Blue Cross & Blue Shield Plans


“If I had to recommend one book that addresses today’s most important marketing issues in a clear-cut, no-nonsense manner, this would be it.”
Patrick A. Pollino, Vice President, Corporate Communications
Arthur D. Little, Inc.
Board member, Public Relations Society of America


“Reading this book is like having a full-time marketing consultant for a year.”
Kenneth J. Wright, National Marketing Director
Price Waterhouse

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