Books

Managing with a Conscience

How to Improve Performance Through Integrity, Trust, and Commitment
Second Edition

In the turbulent, frenetic, dog-eat-dog times of the past few decades, many believed that the only way to achieve success was to be unscrupulous. Acting like slumlords, corporations let their assets deteriorate by exploiting customers, mistreating employees, and squeezing suppliers. What they overlooked, however, was that their obsession with short-term results significantly damaged their company’s long-term performance as well as its competitiveness. Today, it is more critical than ever to put an end to these short-sighted tactics.

Managing with a Conscience presents a better option for improving long-term success, restoring traditional values, and injecting trust and integrity into all business practices and relationships. This new edition of Managing with a Conscience clearly defines nine factors critical to success. They include building an organization with passion that focuses on major priorities, reinvents itself every day, devotes itself to service excellence, adapts well to change, responds with speed, maintains a flexible structure, taps unlimited resources through networking, and puts integrity back where it belongs, right beside the bottom line.

Managing with a Conscience was written to help reanimate the values that count and to demonstrate how to improve performance through integrity, trust, and commitment.


Managing with a Conscience

How to Improve Performance Through Integrity, Trust, and Commitment

In a world where change is an everyday occurrence, business as usual is a guaranteed recipe for failure. Managing With a Conscience spells out a better option for improving long-term corporate and individual success: restore traditional values and inject trust and integrity into all business practices and relationships, both internal and external. With its proven management practices and values-driven approach, this book provides a blueprint for winning the loyalty of the marketplace: building open, honest communication with employees; producing top quality goods and services, on time and within budget; and putting integrity back where it belongs, right beside the corporate bottom line.


          


It’s the Thought That Counts

Over 500 Thought-Provoking Lessons to Inspire a Richer Life

The pace of life has never been faster, personal demands have never been greater, and stress levels have never been higher than they are today. Many of us, unable or unwilling to slow down long enough to enjoy life, are responding to these pressures by shifting into automatic pilot and watching life pass us by.

Today, when we are all living at warp speed, it’s too easy to lose perspective, too easy to forget about the things that matter, and too easy to lose sight of the priceless things that we once treasured. We must remember that we can’t turn back the clock. What we can do is put on the brakes, take a deep breath, consider the values that are most important to us, and improve our lives.

It’s the Thought That Counts provides over 500 thought-provoking lessons to inspire a richer life. It reveals the secrets of simplifying our lives, highlights the ingredients that make people successful, and examines the reasons why success doesn’t always translate into happiness. Written for people of all ages, this book instills important principles while providing some of life’s most meaningful lessons in a clever, practical, homespun way.

In a world where it’s all too easy to ignore the high standards and values we once believed in, It’s the Thought That Counts offers the keys to living a balanced and meaningful life. Replenish your energies, re-establish your priorities, and reintroduce yourself to those things in life you hold close to your heart. It’s the Thought That Counts can be your compass to a rich, ethical, rewarding life.


          


Marketing to Win…

Strategies for Building Competitive Advantage in Service Industries

Marketing a service requires the ability to sell costly, intangible concepts that have benefits that are often difficult to describe and results that are not always easy to measure.

Marketing to Win presents concrete strategies for generating business leads, managing and improving client relations, implementing cross-selling programs, and organizing to support the marketing and sales effort.

Whether the service involves management consulting; software; investment, legal, accounting, or financial services; public relations or advertising, Marketing to Win shows how to successfully market a service-oriented business.


          

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