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Losing Trust: The Warning Signs 

Losing trust does not happen without warning: A friend who was always there when needed begins to return calls sporadically; spouses stop confiding in each other; a company communicates with its employees less frequently, providing less information or holding back information. In the case of a company, the warning signs of losing trust may be a high degree of fear, suspicion, absenteeism, low job satisfaction, decreased commitment, and high turnover. People become risk-averse and withdraw into themselves. More time is spent justifying previous actions than adding value to the organization; more time is spent figuring out how to get things approved than completing the work at hand; and more time is spent figuring out the political implications of doing something than doing what is best. These warning signs os losing trust are important because the sooner the decline of trust is recognized, the better the chances of rebuilding it.

Additional Reading:
Creating Trust: A Step-By-Step Guide
How to Build Trust: Creating the Foundation
The Values on Which Trust Rests
Trust: How to Earn Someone’s Faith

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Frank Sonnenberg

Frank Sonnenberg has written four books and published over 300 articles. • Trust Across America named Sonnenberg one of America's Top 100 Thought Leaders of 2011, 2012, 2013 and 2014 • Sonnenberg was nominated as one of America's Most Influential Small Business Experts of 2012 • In 2011, Social Media Marketing Magazine (SMM) selected Sonnenberg as one of the top marketing authors in the world on Twitter. • Managing with a Conscience (2nd edition) was selected as one of the top 10 Small Business Books of 2012. • FrankSonnenbergOnline is listed among the "Best 21st Century Leadership Blogs." | Character • Personal Values • Personal Responsibility © 2014 Frank Sonnenberg. All rights reserved.

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